Beijing, China


180.000 m2

Project Status

Completed 2014


Changyang outlet is coherent and rich with a wealth of individual experiences that surprise and caught the visitors. Changyang outlet, were the shopping and surrounding landscape brings an extra positive and interesting dimension.

The main concept is to work with an island theme with changing sceneries and were different kinds of energy flows. Water, forest and action zones are the prime scenarios of change within the outlet area. These themes will all be reflected in the interior of the shopping centre and create an interesting connection between inside and outside.

The area will operates as a unified area with various sub-areas inside and outside the outlet. Here, life takes place through common activities, individual absorption and interaction between people. The area stretches its way into the connecting main street of the outlet centre. With its unique location of different themes that creates attraction for its visitors. It should be a unique experience that you don’t find in other outlets because it plays with visitors senses. opera.

Each sub-area has its own, individual characteristics, just as a human brain with its folded nerve system and concentrated areas that registers and communicates each single sense of perception. The movement between these different atmospheres and stimulations of the senses - such as sounds, scents, material mixtures, physical activities etc.- is the fundamental vitality for the proposal.